Samsung Displays
June 14, 2012, Infocomm, Las Vegas—We talked with Samsung about their commercial display products. They released a number of new products at the show that highlighted their technical versatility.
One new product is a set of 22-inch, square display tiles with direct LED backlighting. These displays host ultra-definition resolution and can be set up in non-gridded and nonrectangular arrays. These displays will be available in August with a MSRP of $1999.
Another interesting application was a cube with a transparent display. The enclosure, lighting, and controlling PC are all integrated together. This display allows the user to display content about a product, then allow the screen to become transparent to show the actual product. A variant includes touch capabilities. Currently, all of the cubes have a aluminum bezel covering all edges of the cube. The basic box goes for $2699.
Infrared touchscreen overlays are now available for displays from 30 to 55 inches. There is also a 65 inch display with multi-touch capabilities. The optical sensors complement inputs available through USB.
One objection to commercial grade displays is their high cost relative to the same size in a consumer version. Now there is the MD line that addresses this issue by offering a 32- inch, commercial grade display for $800. There is also a range of displays going up to 55 inches in this product family.
The integrated media player versions of the displays are also looking at cost of operations. This new high brightness family offers a 30 to 40 percent power savings compared to other displays, and can operate from -20 to 204°F. Some of these displays also include an option for an external camera.
In cooperation with Microsoft, they evolve the surface concept into a tabletop display with pixel-level positioning accuracy. The displays can handle up to 50 points of touch through their high-resolution sensing and can add optical tags to the user designated content. A 40 inch tabletop display will cost $8000. They are starting to work with content developers to create new applications for this interactive display.


