March 2016 – At GDC San Francisco, theme park ride pioneers Landmark Entertainment spoke on the key points for developing a VR project and their new VR offering. CEO Tony Christopher spoke on the history of the company’s experience, since formation in 1988, in the creation of interactive and immersive experiences. These have largely been…
February 2016 – The Digital Entertainment World expo featured a keynote by Kristin Patrick, Global Chief Marketing Officer of PEPSI in a One-on-One chat with Ken Hertz, Senior Partner of Hertz Lichtenstein & Young LLP. The focus of the keynote was the directions and development of branding in a connected marketplace. Kristin opened with the…
February 2016 – At Digital Entertainment World, Laura Lee, Chief Digital Officer and President of Media for Margaritaville presented on the Power of Escapism. The Margaritaville company is a diversified firm that focuses on providing a solution for the busy and constantly connected lifestyle – they focus on the moments of downtime. The multi-billion dollar…